More than 30% of Christmas Gifts Returned by End of January, Reports nShift


Are you ready for return season?

As holiday shopping comes to a close, software provider nShift reminds retailers that many shoppers will be returning to stores next month to return gifts. According to recent data, notes the company, a third (33%) of people expect to return Christmas gifts before the end of January.

Finding the right returns solution can boost customer perceptions of the brand, build loyalty, save time and money and drive sales, states nShift – which is why the company has released a guide that specifically targets this topic.

The guide, “Getting returns right this Christmas” examines how retailers can use the returns process to improve the customer experience and start 2023 on a positive note.

“With Black Friday, Cyber Monday and Christmas all hitting in November and December, retailers rightly invest in their operations and customer experience toward the end of the year,” says Philipp Goldberg, product director returns at nShift. “But with the anticipated volume of Christmas gifts due to be sent back, it’s just as important to ensure that warehouses and customer services teams can handle what the New Year brings. Retailers that get this right will be able to cut return handling time and convert more returns to exchanges, retaining revenue and building loyalty with customers.”

Getting returns right this Christmas” can be downloaded for free from the nShift website.