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entrepreneurship

The Role of Purpose-Driven Entrepreneurship in Today’s Market

Entrepreneurs who lead with purpose build more than companies. They build trust, loyalty and connections. This article dives into the role of purpose-driven entrepreneurship and how it can bring you success.
client relationship management

How to Build Success with Client Relationship Management

Client Relationship Management (CRM) is a strategy that businesses must use to ensure that their customers are satisfied. In this article, we dive into some tips to help you build a successful CRM strategy.
qr codes

6 Ways QR Codes Can Help Small Businesses Thrive

With last-minute Christmas shopping in full swing, QR codes offer small businesses a powerful tool to boost engagement and streamline operations. In this article, we outline six key ways that these codes can enhance your business, from driving website traffic and simplifying payments to increasing email signups and gaining customer insights.
e-commerce

5 Signs It’s Time to Modernize Your E-commerce Platform

To satisfy customers, it’s important to have a modern platform that lets you nimbly respond to industry demands. In this article, we will share five signs that your platform could be due for an upgrade.
loyal

4 Tips to Create Loyal Customers

For many retailers, holiday discounts are the go-to tactic for attracting a surge of seasonal shoppers. But here’s the hard truth: those short-lived discounts rarely lead to lasting loyalty.
theme park

Bringing Immersive Beverage Experiences to Theme Parks

In recent years, theme park visitors' expectations have dramatically evolved, and nowhere is this more evident than in the realm of food and beverage offerings. With almost 30% of parks’ revenue coming from food and drinks, it’s a channel that operators can’t ignore when it comes to the future.
device

How to Avoid Device Downtime This Holiday Season

Retailers face a harried holiday shopping season this year, with just 27 days between Thanksgiving and Christmas. Every day counts, and certain devices like point-of-sale systems, self-service kiosks and online shopping platforms must work flawlessly — or else missed opportunities and lost revenue will result.
returns

Top 4 Key Factors on Return Policies

A new report from FedEx reveals that a clear, customer-friendly return policy is a key factor in securing higher conversion rates. To win customers over this holiday season, the report highlights four key factors that should be on your e-commerce return policy.
holiday

2024 Holiday Readiness Guide

From marketing strategies and online design changes to in-store displays and promotions, there’s a lot on your plate. That’s why Specialty Retailer put together our 2024 Holiday Readiness Guide, filled with tips from experts on how you can best be prepared for a successful holiday season.
target

3 Ways Retailers Can Better Target Their Customers

Capturing shoppers when they are actively looking for something is crucial to influencing a purchase. The holiday season is here and reaching your target audience is more crucial than ever. This article offers three key tips to help ensure your message is being delivered to your target demographic.