To keep pace with rapidly changing business environments, companies are under the gun to put customers at the center of everything. Many businesses are implementing customer-centricity strategies at great speed. A survey of 315 business executives conducted by Harvard Business Review Analytic Services found that 43% of organizations plan to have the strategy in place in a year or less. The study, “Making Customer-Centric Strategies Take Hold,” was sponsored by customer experience strategy leader Strativity Group.
This story originally ran in Fuel Oil News. View the full article here.