3 Ways to Improve Your Brand Marketing Strategy in 2024
As 2023 comes to a close, it is a good time to reflect on your marketing and communication efforts throughout the year and make...
How Indie Retailers Can Participate in Small Business Saturday
While major retail corporations are preparing for Black Friday and Cyber Monday, smaller independent shops are gearing up for Small Business Saturday. What once...
The 2023 Holiday Guide for Retailers
The holiday season is one of the most important sales periods and opportunities for brands and retailers. According to data released by the National...
Loyalty Program Tips for Retailers
Loyalty programs are an integral part of any retail business. In fact, they can make or break a brand.
According to Queue it, 84% of...
Open Banking is Saving Retailers Money
Starting next month, Visa and MasterCard will raise credit card fees. This will put an additional strain on retailers who are already stretched thin...
Boost Brand Awareness With Threads
In July, Meta launched a new social media platform to compete with Twitter, or ‘X,’ called Threads. Within its first week, 100 million users...
Boost Customer Engagement with SMS
No matter what industry you’re in or what product you sell, customer engagement is essential for keeping your business afloat. Interacting with shoppers can...
The Ultimate Retail Holiday Marketing Guide
It’s that time of year again where retailers must start making holiday preparations. And for many, this is the busiest and most profitable time...
Retail Theft on the Rise
Theft has been an ongoing problem for retailers. But lately, its severity has been making headlines.
Several prominent retailers including Nordstrom, Ulta Beauty, Dick’s Sporting...
How Innovation is Changing the Brick-and-Mortar Experience
COVID drastically changed the way consumers shopped. Between buying online and picking up in store (BOPIS), new Artificial Intelligence (AI) technologies, and self-checkout services,...