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shipping

Americans Prefer Free Over Fast Shipping

With the holiday season around the corner, e-commerce marketing automation platform Omnisend conducted a survey of 1,000 Americans about their shipping time preferences and found that 44.3% of respondents are willing to wait for more than a week for their parcel to arrive if it means they’ll get the item for a lower price.
shopping

E-Commerce Study Reveals In-Store Shopping Sentiment Up

Transportation and fleet management solutions provider Ryder System, Inc. released its 10th annual e-commerce consumer study. The 2024 study, “The Influence of Omnichannel Excellence on Consumer Behavior,” reveals key factors influencing purchasing decisions, customer loyalty and retention as consumers reintegrate physical stores into their shopping journeys.
economic

Thriving in Economic Downturns: A Blueprint for Entrepreneurs

In the face of economic downturns, inflation and uncertainty, entrepreneurs need to adopt strategies that ensure resilience and sustainable growth. The key to navigating these turbulent periods is through strategies focused on diversifying revenue streams, leveraging relationship capital, investing in team development and maintaining a long-term vision centered on the company’s core values.
IV20

IV20 Brings Together the Spirit and Cannabis Communities

Blending the worlds of alcohol and cannabis has been attempted before, but has never been successfully done due to federal and regulatory complications. IV20 made its successful debut by blending together different terpenes, resulting in the spirit tasting and smelling like cannabis, but it's 100% vodka.
marketing

Digital Platforms and IARD Enhance Online Marketing for Alcohol

In response to an initiative from alcohol advertisers, leading digital platforms Meta, TikTok, Snap, X, Pinterest and YouTube are taking robust steps to strengthen...
returns

Consolidators Improving the Returns Process for Retailers

As customer returns continue to remain a problem in retail, brands are coming up with different ways to make it easier not only for...
gen z

Gen Z Driving Variety and Innovation in Beverage Alcohol Market

Both restaurants and liquor stores across the nation have noted an increased desire among their consumers for unique cocktail innovations and additional flavor profiles....
credit card

Credit Card Swipe Fees Hit Record $100 Billion in 2023

American merchants were charged $7.5 billion more for credit cards with Visa and Mastercard logos in 2023 than they were in 2022 – a...
SpotOn Marketing Assist

SpotOn Unveils First AI Marketing Tool for Restaurants

According to the National Restaurant Association's latest report, operators cited attracting new customers (79%) and bringing back repeat customers (56%) as significant challenges in...
travel

New Survey Reveals Consumers Are Splurging on Travel and Experiences Again

After years of spending most of their time indoors, a recent 5WPR survey has found that consumers are once again splurging on travel and...